PACIFIC POINT / LUXURY RESIDENCE / LAGUNA BEACH / US
An ultra-luxury listing by The Green Group. In crafting a brand for this expansive coastal property, we understood its potential as not just a home, but an investment opportunity. With a focus on enhancing its marketability and attracting the right buyer, our branding strategy emphasised its exclusivity as one of only six homes on this coveted point, coupled with its breathtaking Pacific Ocean views.
The logo, inspired by a compass and sailboat, was designed to evoke a sense of calm by the sea. By accentuating its unique features, we aimed to maximise the selling price and ensure the property found its perfect match in an owner.